Parking lot sweeping is a must for any business. First impressions are formed in the parking lot. A spotless parking lot projects a positive first impression to the customer. However, in today’s day and age, there is more to parking lot sweeping than just sweeping the lot.
Parking Lot Sweeping – Know Your Market
It is important to know your market, who the main “players” are. They will differ from business to business. Potential prospects for parking lot sweeping include, but are not limited to:
- Shopping Centers
- Apartment Complexes
- Airport Lots
- Stadiums / Golf Courses
- Grocery Store Lots
Parking Lot Sweeping: The Proposal
The proposal should be clear and easy to understand. Make sure there are no “hidden fees”. The proposal should also outline how often the parking lot will be swept and for how long. It should also include any extra services being provided. Most importantly, the proposal should identify the problem and the proposed solution.
Parking Lot Sweeping: Developing Relationships
The single most important thing is establishing a relationship with your customers. Make yourself easily accessible and provide after hours support. Go above and beyond the call of duty. Every once in a while, let them know how good of a job you are doing. Most property managers take it for granted that their parking lot is spotless. Don’t be afraid to let them know how you made it spotless.
Analyze the property regularly to make sure your employees are doing the job properly. See how you can upgrade your parking lot sweeping services. It is all about keeping the customer. Assess every action in each parking lot sweeping job. Finally, always be upfront with the customer. A solid relationship is one that is built on trust.